The Medtech Value Playbook: A Guide for Startups Seeking Funding and Market Adoption


This step-by-step guide is designed to empower early-stage medtech startups with the knowledge and strategies to be prepared when approaching investors or potential adopters. Readers will be lead through a proprietary framework in order to progress through the 4 stages of value demonstration: Considering Value, Understanding Value, Quantifying Value, and Communicating Value. Developed from Dr. Solid’s actual consulting engagements in this space, this guide provides specific concepts and steps to produce credible and compelling value messages.

(Add to cart for more payment options.)

What's Inside
- In-depth insights into value in the medtech space
- Actionable strategies for how to identify, quantify, and communicate value
- Tools and templates to collect information and calculate relevant metrics