The Care Pathway and Your Device or Solution

The Importance of Describing the Care Pathway to Help Illustrate Value I’m surprised by how often device and med-tech start-ups fail to adequately describe the care pathway for whatever condition or event their device solution addresses. It’s key to map out how care...

Is the Future of Digital Health Retail

I recently had lunch with a good friend, Jeff Wojnicz, who has spent his career in the electronic and tech retail business, and is currently VP of Business Development at Kinneberg Management Group. As we were catching up on what each was doing, we almost immediately...

Thinking of value as quality per dollar spent is holding us back

For many healthcare professionals, “value” is a loaded word. We may want it to refer to components of care delivery or a patient’s care experience, or use it to describe a future where all healthcare dollars are efficiently allocated. But the reality is that for many...

An In-Depth Look at the 3 Most Common Types of Value Assessments

My last article (link) discussed the three most common types of value assessments my clients request: a value brief, a white paper and a full economic analysis. That article obviously resonated with folks because I received several inquiries asking for more...

The 3 Most Common Types of Value Assessments

Most of the organizations I work with have never invested in a value assessment before, so they’re a little unsure of what is involved or what type of deliverable to expect. That can make it difficult to determine whether this type of engagement would be useful to...